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STRATMARK Hires Thalamus Hill to Spearhead Analytics Division Experienced Analytics Professional Joins Nonprofit Fundraising Firm

September 6, 2011 — Dallas — STRATMARK has named Thalamus Hill Senior Vice President of Analytics. Hill, the former Director of Quantitative Solutions, for Merkle's nonprofit division will oversee analytic services for STRATMARK, which, since 1978, has catered exclusively to nonprofit organizations. Mr. Hill will also lead the formation of a new cutting edge analytics venture, serving as President of the yet to be named organization.

"The nonprofit industry is changing rapidly and STRATMARK is on the forefront of a new era for predictive analytics, pioneering new methodologies to increase funds for critical nonprofit causes. That was a huge draw for me" said Hill.

STRATMARK will call upon Hill's 15 years of analytic experience to help provide deep insights and key strategic recommendations for clients while also leveraging new data and technological advances to benefit direct response cause marketing.

"I'm delighted to welcome Thalamus to our rapidly growing family," said John Walvoord, founder and CEO of STRATMARK. "We recruited him because we believe he is best in the world at what he does. His grasp of current issues in the nonprofit industry give him a unique capability to help clients succeed in difficult times."

STRATMARK is a direct response nonprofit fundraising company with a proven track record of excellence and results across multiple channels: online, direct mail, broadcast, phone and print media and has helped numerous charities raise over a billion dollars since its founding in 1978.