HISTORY
Thirty years of pacesetting direct marketing results.
Dr. John Walvoord, founder and chairman, launched a family of strategic marketing solutions thirty years ago. He combined deep knowledge of direct marketing principles, innovative direct response strategy and creative, finely tuned analytics and timely execution to benefit both nonprofit and consumer product and service companies. Aiming for “stratospheric” results for his clients and careful calibration of all variables, he named the company STRATMARK (a word coined from “strat/egic marketing”)
Throughout its history STRATMARK has recruited, trained and retained an exceptional team of direct response for-profit and nonprofit professionals, adding divisions and affiliate groups as client needs suggested.
Response World provides full list and data services, as well as heavily-discounted newspaper, magazine, television and radio time buys.
STRATMARK provides online solutions based on sophisticated strategy, information architecture, usability studies and award-winning design. It’s founding leadership team has been active since the start of the internet revolution and continues to stay at the leading edge of interactive marketing.
2Dialog, the newest member of the STRATMARK family, provides an integrated and customizable eCommunications suite of powerful, versatile and easy-to-use modules, which can be used as stand-alone tools, or combined to provide a powerful, comprehensive SaaS solution.
Direct marketing continues to change rapidly, with innovative print and mail technologies, social media outlets and more — and STRATMARK continues to master each channel to leverage results for our clients. We’ll do the same for your business or nonprofit — contact us to learn more!
